I shouldn’t admit what this new site from Puma makes me wish for. But it’s definitely not a fiscally responsible wish. If Puma has its way, a lot of people out there will be cheering for the stock market to keep taking its lumps. And I may just be one of them.
It starts with the hallmark of success, especially for something viral. Simplicity. You can describe it in one line: If the stock market goes up, a hot model puts clothes on. If the stock market goes down, a hot model takes clothes off.
Simple.
And of course, when they strip, they wind up in their skivvies. But there’s not just any underwear underthere; it’s Puma Bodywear. It’s nice looking stuff. And it’s featured very nicely, in a way that gets your attention.
The models are there all day and all night. You can watch them toss in their sleep if it’s nighttime. And be all playful and modelly during the day as they wash cars and jump on trampolines.
And of course, as they say on the TV, “there’s an app for that.” With the iphone Puma Index app, not only can you have scantily clad reminders of the stock market performance, you can save money. According to Darren Rovell of CNBC, when you show the Puma Index app at a Puma Store, you get 20% off.
This may finally get me to pay more attention to the stock market. Or buy an iphone. Or both.
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2 comments:
Hey Danny, there was a small athletic decision made yesterday. Did you catch it?
Heard something about it but I was busy talking to some guys about tools (not some tools about guys).
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